TDV IS GO
Take the UK's leading SF writer, mix him with some of the brightest sparks from television
and the media, and what have you got? The Digital Village (TDV), that's what. The
new company announced its first production last week, a co-publishing deal with Simon & Schuster Interactive to produce Starship Titanic, a CD-ROM adventure.
TDV is the brainchild of Douglas Adams, the acclaimed author of the Hitch Hiker's
Guide to the Galaxy, aided and abetted by Robbie Stamp (ex-Central Televison documentary
film maker) as managing director, plus a host of other media luminaries: Ian Charles
Stewart, the ex-Pearson guy who raised the initial cash for Louis Rossettos's Wired
magazine; Richard Creasey, former director of special projects at Central Television;
Mary Glanville, former commercial director at Central Television, and Richard Harris,
previously MD of The Internet People.
Ed Victor, the literary agent, and the Honourable Alex Catto have been roped in as
non-execs. Rounding off the team are three world luminaries recruited as technology
advisers: Bob Lucky of Bellcore, Apple Fellow Alan Kay and Kai Krause of MetaTools.
The team has now moved to premises in Camden, equipped with all the latest gear thanks
to a strategic alliance with Apple and Tandem.
There are three strands to the company's strategy: Internet publishing, CD-ROM and
broadcast television. It sees itself as a fully-integrated media publisher with
joint venturing and cross-licensing deals.
Starship Titanic promises to deliver the same wry humour and galactic intrigue that
earned Adams his millions of fans. Whisked into subspace, the player must return
to Earth by consulting the ship's video records, virtual reality files and a fully
animated character called Clunk. It sounds like a winner, given the marketing clout of Simon
& Schuster who also publish the Star Trek titles.
Many other developments are in the pipeline, including a powerful Web site called
Hitch Hiker's Guide to the Internet -- a free jumping-off point for many of TDV's
global ambitions.
IM ANALYSIS:
TDV's strategic alliance with Apple could be significant. It underlines Apple's determination
to become an Internet-driven company. It will result in more Apple products for
the Internet, for CD-ROMs and for broadcast television. "We want to show that the Mac can be a hi-fi, a TV, and above all, a good communicator," said Apple Europe's
president back in February.
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